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June 18, 2008
Would You Pay $715 for $630 in Cash?

Yes, but just think of all the valuable “mindshare” that Live Search is buying this way. <snort>

via joelaz:

There is a buy-it-now listing on eBay today where the seller is offering $630 in cash, which he will send electronically to the buyer through PayPal. The current price for this listing is $715. Why would someone pay $715 for $630 in cash? Well, you may have heard that Microsoft recently launched a ridiculous “cash back” promotion in the hopes of bribing Google customers to switch to Microsoft’s search engine, Live.com. Seems some resourceful people found a loophole in the system. Apparently, you can get a 10-35% cash back reward for all buy-it-now eBay purchases if you access the eBay listing through Live Search. So, people are simply selling cash and arbitraging the cash back reward. Suck it Ballmer.

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